EVENT: HUSH HUSH
Client: Extreme Drinks
No. Of guests: 350
Brief: to target de rigeur ,trendy ,key influencing fashionistas to sample the brand in a fashion environment thus bringing the Extreme Brand to life
Venue/location: Devere Cavendish, St James
Event Solution: EMC3 responded to the brief by creating an alternative fashion show in the form of a parade of beautiful people & clothes designed St Martin's Student Julia Clancy.As it was Pre Fashionweek we calculated that there would be Press & Celebs in town waiting for the London Shows to commence .Invites were large earrings inspired by Vivian Westwood.Theme was fabulously outrageous in a 21st Century style.
The Venue was segmented into a Studio 54 style flashing dancefloor with Buck Rogers Robots as statues along a draped conjoing room which led to the Chill Out zone decorated with an Oxygen Bar in an opulent & edgy central London superior quality Hotel venue . Models mingled with celebrity guests and sampled Extreme Drinks until the early hours .Trade & some Consumer
“Outstanding! ”