BIBA

About This Project

Brief:

Towergate briefed emc3 to build an exhibition stand using the latest technology, its purpose to attract numerous attendees at BIBA 2016.

Solution:

Prior to receiving the brief we invested in the latest VR equipment as a business. We utilised this exciting technology at numerous events and it has been received brilliantly. We created a bespoke, branded VR football experience for Towergate complete with football goal and personalised gamification – something which went down a storm at BIBA 2016.

How we added value:

· We constantly keep up to date with the latest developments in the event tech sphere which ensures we are able to offer our clients a distinct advantage over their competitors.
· Our imaginative creative department were able to conceive and produce an entirely unique VR experience, something which made their exhibition stand immensely popular at BIBA 2016.
· The fact that their innovative exhibition stand was so popular allowed Towergate to communicate with hundreds of their target market throughout the day having a hugely positive effect on their sales and business development.